Best time to post on LinkedIn on Thursday
Thursday is the last day of the week on LinkedIn where a post can still gather conversation and follow-up while the audience is at work. The routine is intact, and the wind-down has not started.
Our LinkedIn Thursday posting time figures are not published yet
We only publish posting times we measured ourselves, from posts actually published through Bolta. That aggregate is still being compiled, so this page shows the reasoning without the numbers rather than recycling someone else’s round figures. It is excluded from search results until the data lands.
In the meantime, Bolta’s Optimal Time already computes the answer for your own account rather than a benchmark average.
Thursday posting windows on LinkedIn
| Day | Posting windows | Peak |
|---|---|---|
| Thursday | Not published yet | — |
What makes Thursday different on LinkedIn
Thursday still has a settled, working audience like the rest of the midweek block, but it is the last day where a post's follow-up conversation happens inside the working week. Comments arriving the next day still meet people at work; a post's second wind is not spent against a weekend.
It is also the day the audience's own week is closing out — decisions being made before the week ends, meetings being booked, loose ends tied. That is a slightly more action-oriented frame than Wednesday's steady routine, and it makes Thursday a reasonable day for posts that ask for a response rather than just a read.
The runway is short, though: a Thursday post has essentially one working day left in front of it. Anything that builds slowly is better placed earlier in the week.
Thursday is the last day with in-week runway
If you think of a LinkedIn post as needing a couple of working days to do its work, Thursday is the boundary. Publish on Thursday and both days of that life are working days; publish later and the second half of the post's life falls into a stretch where the audience is not on the platform.
That makes Thursday the sensible default for a weekly post you cannot get out earlier, and a better choice than Friday for anything you actually care about.
Other days on LinkedIn
Frequently asked questions
Is Thursday as good as midweek on LinkedIn?
Close, and for some audiences better. The audience behaves much as it does on Wednesday, while the feed is often a little less crowded because some of the scheduled midweek volume has already landed. What it loses is runway.
Why does Thursday matter for follow-up conversation?
Because LinkedIn keeps lifting a post while it attracts comments, and those comments have to come from people who are on the platform. A post published on Thursday still gets its second day of conversation from an audience at work — which is the last time that is true in the week.
Is Thursday a good day to ask the audience for something?
It is one of the better days. People are closing out the week, so asks that fit into that — a reply, a call booked, a decision — meet an audience already in that mode, rather than one still planning the week or already switching off.
Should I save long-form posts for Thursday?
Only if you expect it to land quickly. Long or slow-building pieces benefit from more working days of resurfacing, which Thursday does not offer; publishing them earlier in the week gives them more chances to be found.
Stop looking up posting times
A benchmark table is an average of other people's audiences. Bolta's Optimal Time reads your own LinkedIn history and schedules each post into the window that actually works for your account — then keeps adjusting as the audience shifts.
Methodology
These pages report posting times measured from posts published through Bolta — our own data, not a third-party benchmark. The aggregate is still being compiled, so no sample size, date range or figures are published yet and this page is excluded from search results.
When it publishes, this block will state the exact post count, the number of accounts, and the date range behind every number on the page.