Schedule Google My Business posts with Make
Describe the post. Make calls Bolta, which writes it in Google My Business's format, schedules it, and reports back on how it performed.
Google My Business features
Everything Bolta handles for Google My Business, driven from Make.
Business Posts
Publish updates, news, and announcements to your Google Business Profile.
Offers & Promotions
Create limited-time offers that appear directly in Google Search and Maps.
Event Posts
Promote upcoming events with dates, descriptions, and call-to-action buttons.
Product Updates
Showcase new products and services with rich media on your profile.
AI Local Content
Generate location-relevant content that improves local search visibility.
Profile Analytics
Track views, clicks, calls, and direction requests from your listing.
Google My Business formats you can publish
Bolta adapts tone and length to each format automatically.
Set up Make for Google My Business
- 01
Add Bolta module in Make
Search for Bolta in Make's module library and connect with your API key.
- 02
Design your scenario
Use Make's visual builder to create multi-step workflows with triggers, filters, and Bolta actions.
- 03
Activate and monitor
Turn on your scenario and monitor execution history for successful runs.
- 04
Start creating Google My Business content
Ask Make to create and schedule Google My Business posts. It uses Bolta to handle publishing, timing, and analytics.
What you can do
- Schedule posts, offers, events on Google My Business
- Generate AI-powered Google My Business content in Make
- Track Google My Business engagement and analytics
- Manage Google My Business posting schedule from Make
- Create platform-optimized content for Google My Business's format
MCP tool call
What Make sends to Bolta when you ask for a Google My Business post.
// Schedule a Google My Business post via Make
{
"tool": "create-post",
"arguments": {
"content": "Spring sale! 20% off all services this month. Visit us at 123 Main St or book online. Limited time offer.",
"schedule_date": "2026-04-07T09:00:00Z",
"accounts": ["google-my-business-account-id"]
}
}How Google My Business publishing works
Three steps from idea to published Google My Business content.
Connect
Your Google My Business account connects to Bolta in one click. OAuth only, no passwords stored.
Create
Bolta writes Google My Business-native content from your prompt in Make, matching format, tone, and length.
Publish
Content goes live at the scheduled time. Performance comes back to Make.
Example prompts for Google My Business
Create a Google My Business post about our latest product update and schedule it for tomorrow
Draft 3 Google My Business posts about industry trends this week
Show me my Google My Business engagement stats from the past month
Generate a week of Google My Business content about our brand story
What's the best time to post on Google My Business for my audience?
Frequently asked questions
- Can I schedule Google My Business posts from Make?
- Yes. With Bolta connected to Make, you can create, schedule, and manage Google My Business posts, offers, events, product updates using natural language commands.
- What types of Google My Business content can I create?
- Through Make + Bolta, you can create posts, offers, events, product updates on Google My Business. The AI adapts content format and length to Google My Business's best practices.
- Does this work with Google My Business's latest features?
- Bolta stays current with Google My Business's API. As new content formats become available, they're added to Bolta's publishing capabilities.
Why agent-first Google My Business management beats manual scheduling
Traditional social tools make you do the work: open the app, write the post, pick a time, hit schedule. With Make + Bolta you describe what you want and the agent handles the rest.
Your Google My Business content gets optimized for the platform automatically, in the right format, at the right length, at the right time. No copy-pasting between tools, no reformatting the same idea for every network.
Start scheduling Google My Business posts with Make
Connect your Google My Business account to Bolta and run it from Make.